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SIGIA-L Mail Archives: [Sigia-l] UPA Delaware Valley Event: Soci

[Sigia-l] UPA Delaware Valley Event: Social Media 2.0 - What's Next in Social Networking and Social Media

From: Natalia Minibayeva <>
Date: Mon Apr 07 2008 - 08:49:24 EDT

*** Apologies for cross-posting ***

Join us on April 24th for an exciting event titled "Social Media 2.0 -
What's Next in Social Networking and Social Media"! The event is Free! UPA
membership is not required. Light refreshments and wine will be provided.

*Date:* Thursday, April 24, 2008
*Time:* 6:00 - 8:00 PM
*Location:* GSI Commerce Headquarters, 1075 First Avenue, King of Prussia,
PA 19406

*** Note: GSI Commerce has two locations on First Avenue.
This time we'll meet at *1075*, which you will pass first. ***


Hope to see you there!

UPA Delaware Valley Committee


The presentation will provide a walkthrough of the history and current
landscape of Social Networking and Social Media on the Internet.

In addition to many broad social sites (Facebook, mySpace, Flickr and
YouTube) and topical sites (catster, dogster and myyearbook), we will
explore how other communities and companies are beginning to leverage the
social media technology (so called web 2.0 technology) to improve the level
of engagement of their constituency.

We have just experienced Version 1.0 of the Web 2.0 revolution. While the
successes are many and large, there remain many issues and challenges that
prevent many other users or social communities to join the revolution. We'll
examine the successes achieved so far and limitations to be solved. We'll
present our view of second version of the revolution as Social Media 2.0
might look like and the opportunity it presents to social community
entrepreneurs, community groups (PTAs, Non-Profits, Associations, User
groups), and companies and brand marketers. We'll describe how Orbius' view
such opportunity in its context.


Chin-Hock (C.H.) Low
CEO, Orbius Inc.

C.H. Low, a serial software entrepreneur, founded Orbius to provide a social
media solution that better meets the needs of brands and marketers and to
solve the issue of users outgrowing existing social communities as their
life evolved to include additional sides and they developed multiple
category and asymmetrical social relationships. He has over 20 years
experience in software product management, software development and
technology management. Previously, he was the Chief Technology Officer at
StarCite, a founding member and EVP of Strategic Development at
eMoneyAdvisor (acquired by Commerce Bank), Chief Technology Officer for
VerticalNet Inc and SVP of Product Development and Engineering with Reality
Online, Inc. (acquired by Reuters). C.H. graduated from the University of
Pennsylvania Management and Technology Program (Wharton and Engineering
School) and holds a Bachelor of Science in Economics (Finance) and a
Bachelor of Applied Science (Computer Science).

More details about this event:


Special thanks to the event's sponsor and host, GSI Commerce, a leading
provider of outsourced e-commerce solutions. To learn more about GSI
Commerce, please visit


The Delaware Valley Chapter of the UPA (Usability Professionals'
Association) provides networking and professional development opportunities
for usability professionals, information architects, designers, and other
professionals and students in the Philadelphia metro area, including
Philadelphia, central New Jersey, and Delaware. We welcome people from all
professions who are interested in exploring how user experience design and
usability impacts all of our lives everyday.

Visit our website:
Join our Yahoo group:
IA Summit 2008: "Experiencing Information"
April 10-14, 2008, Miami, Florida

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