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SIGIA-L Mail Archives: RE: [Sigia-l] Search Engines: 99% Bad

RE: [Sigia-l] Search Engines: 99% Bad

From: Trenouth, John (
Date: Tue Jan 10 2006 - 15:43:31 EST

> You knew it was coming:
> <>
> My book to the first person to spot the first 5 fallacies therein. :-)

I especially like it when Nielsen says:

"The real goal is to make users come back, and to have them come
directly to your site instead of clicking on expensive ads"

About a decade of web-guru-ness and that is his great e-commerce
epiphany. Where would we be without you, sir?

When replying, please *trim your post* as much as possible.
*Plain text, please; NO Attachments

Searchable Archive at

IA 06 Summit. Mark your calendar. March 23-27, Vancouver, BC

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