SIGIA-L Mail Archives: [Sigia-l] Online purchasing patterns across cultures
[Sigia-l] Online purchasing patterns across cultures
The twice-yearly global ACNielsen Online Consumer Opinion Survey, the
largest of its kind, polled over 21,100 respondents in 38 markets from
Europe, Asia Pacific, North America, Latin America and South Africa (See
Table 1 for market breakdown). The study asked Internet users around the
world about their online shopping experiences, including when they last made
an online purchase, what items were last purchased (see Table 2 for a list
of items covered), the method(s) of payment used, what payment card was used
the most for online purchases, and the most preferred payment method when
shopping online.
<http://www2.acnielsen.com/news/20051019.shtml>
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Ziya
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