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SIGIA-L Mail Archives: Re: [Sigia-l] Emetrics Summit 2005?

Re: [Sigia-l] Emetrics Summit 2005?

From: Antonella Pastore (antonella.pastore_at_ikonosnewmedia.com)
Date: Wed May 11 2005 - 09:10:19 EDT


I currently work at an international organization with a Web site
resembling a library-cum-newspaper-cum-specialised database. No funnels,
no checkout processes come to our aid in identifying critical points where
anything similar to conversion rates can be calculated.

Beside what Jared Spool is suggesting (translating approaches and metrics
to a non-commercial environment), which we are already doing based on Jim
Sterne's excellent "Web Metrics", I'd like to know if any of you has
adopted any original approach to identify metrics for use of information
in a situation where no formal transaction takes place.

Antonella

> At 03:07 PM 5/10/2005, Bruno Monteiro wrote:
>>Anyone went to previous Emetrics Summit?
>>Im thinking on going this year (http://www.emetrics.org/summit605/),
but I work on a university and it seems more directed to eCommerce web
>> sites...
>>Any thoughts?
>
> Hi Bruno,
>
> I was the keynote presenter last year. Jim Sterne does an excellent job
putting it together, but it is *very* e-commerce focused. You can learn
a lot there, but you'll have to take extra effort to translate the
lessons from their native e-commerce basis into what you'd need at the
university.
>
> Hope this helps,
>
> Jared
>
>
> Jared M. Spool, Founding Principal
> User Interface Engineering
> 4 Lookout Lane, Unit 4d
> Middleton, MA 01949
> 978 777-9123
> jspool_at_uie.com
> http://www.uie.com
>
> ------------
> When replying, please *trim your post* as much as possible.
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>
> IA 06 Summit. Mark your calendar. March 23-27, Vancouver, BC
>
>
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------------
When replying, please *trim your post* as much as possible.
*Plain text, please; NO Attachments

IA 06 Summit. Mark your calendar. March 23-27, Vancouver, BC

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