SIGIA-L Mail Archives: Re: [Sigia-l] Questioning common test sc
Re: [Sigia-l] Questioning common test scripting
From: Mitchell Gass (mitchell_at_participatorydesign.com)
Date: Tue Jun 10 2003 - 12:10:33 EDT
At 11:29 AM 6/10/2003 -0400, Listera wrote:
>"Mitchell Gass" wrote:
> > As part of making participants feel comfortable, I encourage them to be
> > comfortable being critical.
>That's a lot of coaching. You have actually invited them to be critical,
>thereby, perhaps artificially, increasing the rate of "problem" detection.
Or perhaps I'm compensating for a cultural tendency toward politeness that
prevents many people from saying things they feel are negative,
particularly in front of strangers, and the results are more accurate for it.
When moderating, I don't use a one-size-fits-all approach, but instead
tailor the approach to each participant. If a person is naturally
outspoken, I might not have to do anything extra to learn what they're
thinking. If someone is exceptionally polite or shy, I might have to do a
good deal to draw them out.
In general, I don't need help from participants to see problems, and
encouraging test participants to be critical when it's warranted doesn't
cause them to have more problems. What I sometimes need help with is
understanding the reasons for the problems, and this is when think-aloud
testing, with judicious follow-up questions, can be valuable.
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