SIGIA-L Mail Archives: Re: SIGIA-L: how Spartan can a first pag
Re: SIGIA-L: how Spartan can a first page design be?
From: Joe 10 Enterprises (joe_at_joe10.com)
Date: Thu Dec 27 2001 - 16:49:12 EST
If the goal is truly that they "never need to see" then you may be on
the right track. I think I'd at least offer some explanatory blurbs
to help people self select.
I personally prefer keeping those other "products" (segments,
markets, what have you) available even if the average visitor to them
is not likely to use them often. The visitor who gets to them
accidentally will appreciate it as will the visitor who wants to look
around other areas.
In a recent project (http://www.wrhambrecht.com) we handled three
separate business audiences, (individual investors, institutional
investors, and companies) with [dreaded] tabs topmost on the screen.
The 3 distinct areas shared some resources but for the most part were
separate sites. Seemed to work pretty well in testing.
/Joe
At 11:31 AM -0800 12/27/01, Kathi McCracken wrote:
>Amy Hendrix wrote:
>Or is the first click you have
>> in mind something more meaningful than "enter"?
>
>The first click is more than just enter. The idea is to have the user self
>select who they are from a splash-like page. This allows for a targeted
>second page with relevant information specific to the user. The upside is
>that the private customers never need to see information for business users
>and vice versa.
>
>-- kathi mccracken
>
>> From: Amy Hendrix <amych_at_mindspring.com>
>> Date: Thu, 27 Dec 2001 12:01:23 -0500
>> To: <sigia-l_at_asis.org>
>> Subject: Re: SIGIA-L: how Spartan can a first page design be?
>>
>> At 08:18 AM 12/27/2001 -0800, Kathi McCracken wrote:
>>> However, if the information really is exclusive to each type of
>>>user then it
>>> would work. There is something powerful about not cluttering up a homepage
>>> and making the first click a very simple one for the user. I assume they
>>> will encounter a more traditional "home page" on the second page.
>>
>> Isn't this just going back to having a pretty-but-useless splash screen for
>> the first page, with all the attendant problems (linking to the "real" home
>> page, not to mention wasting people's time?) Or is the first click you have
>> in mind something more meaningful than "enter"?
>>
>>
>> Amy Hendrix - Durham, NC
>>
--
Joe Tennis
Information Design Honcho
Joe 10 Enterprises
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Studio L
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510-649-1744
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Usability Consulting | Information Architecture | Interface Design
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