SIGIA-L Mail Archives: Re: SIGIA-L: RE: About Information Archi
Re: SIGIA-L: RE: About Information Architecture
From: christina wodtke (cwodtke_at_eleganthack.com)
Date: Wed Jun 20 2001 - 14:52:31 EDT
> BUT - Why would I spend 3.5 hours trying to surf for the DVDs I want on
> Buy.com when I could physically walk into Best Buy, browse, select and be
> out the door with my DVDs in 30 minutes or less? The real point that I am
> bringing up is: is the
> internet really about direct sales (or does the recent fallout in the dot
> com industry indicate the opposite).
Actually online sales are on their way up.
http://www.thestandard.com/article/0,1902,27007,00.html
The dot.com death was about a lot of things, mostly over-reaching, bad
spending habits and VC looniness, but people didn't suddenly stop shopping.
Not enough people were shopping in the first place. As my mama would say,
slow but steady wins the race-- online stores need to match their offering
to the market... shopping online is climbing.
Of course I hate it when people say "the internet is about X" whether X is
community, direct sales, information gathering or whatever.
That's like saying "paper is all about news delivery, and this whole drawing
fad we're seeing is just a misapplication of paper and has no future."
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