Chuck,

While "iastandards.org" may be a misnomer, I don't recall you claiming 
to be a premier brand strategist.  :)  "Computerliteracy.com" was 
a very descriptive name, but most agree that "FatBrain" is a better 
brand. 
www.fatbrain.com  Get the content & value proposition right and names 
are secondary.

I think you have a great idea, but it seems similar to 
(but not exactly the same as) the type of goals that Argus has 
worked toward with the ACIA site.  

I think your ideas would expand the depth & breadth of content that 
ACIA 
has, but it would take some time to become as recognized.  If the 
Argonauts
have similar goals for ACIA, it may be better to try and work with them 
to build one site.  But if folks have different ideas, a little 
competition
and/or variety is always good.  :)

There's a site that I've used for similar types of things, but in a 
Project 
Management practice area.  Check out http://www.gantthead.com.  Note 
that I 
can't say their name is any better..."GanttHead", as anyone familiar 
with 
Project Management knows, is as geeky as you can get.  Gantt being a 
type 
of project planning chart.  They do provide some really good templates, 
processes, examples, etc. for various types of projects including web.  
Check it out.

I've often thought about starting a usability site, but not sure how 
one 
would improve much on usableweb.com -- "the Yahoo of usability sites". 
(Keith, if you use that tagline, you owe me $10.  Of course legal 
wrangling with Yahoo over trademark infringement will be your 
responsibility.)
:)

Regards,

Lyle Kantrovich
User Experience Architect
Cargill 
http://www.cargill.com


-----Original Message-----
From: Chuck.Lutz@telelogic.com [mailto:Chuck.Lutz@telelogic.com]
Sent: Wednesday, March 28, 2001 12:08 AM
To: sigia-l@asis.org
Subject: SIGIA-L: "Standards" - something wicked this way comes?


Hi folks,

Regarding possible negative connotations of the term "standards" - to be
honest I too reserve a tad of skepticism (for healthy balance), but I am
quite
"pumped" to see what happens. Some scenarios I imagine:

1) iastandards.org becomes a great resource for info on common best
practices,
perhaps ultimately serving as some sort of measure of the IA "body of
knowledge".
Consensus forms around the idea that X or Y is a "standard thing to 
do", and
great
examples and descriptions abound, but we never see e.g. "Web Standard
XJ5000"
(and collectively decide we don't want to!)


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